lunes, 14 de marzo de 2011

Perspectives from UK Exporting Healthcare SMEs


Perspectives from UK Exporting Healthcare SMEs

Finding an appropriate distributor or agent was perceived to be the main barrier to exporting. Other major obstacles for these legal firms included the costs associated with marketing overseas, competing with overseas producers, currency exchange fluctuations, and a lack of market knowledge. A study among UK based SMEs that predominantly manufacture devices for hospitals revealed that business growth, opportunity for greater profit and market size were the prime motivators for exporting.
Source: Barnes et al. (2006)